Coming UP! Coming UP!
The sounds of Nigeria for the world to discover! Nigeria, as well as, Mali and Cameroon, have mega talent busting out of their borders with sounds more harmonic and competitve than anything currently coming out of the west. It is no joke. If you're working in A&R, you need to be focusing on locating the talent creating hits in Africa before your competitors do. You will never find such a wide range of catchy flavors: from reggae, hip-hop, gangsta rap, blues, tribal, and world riddims. The sounds are catchy and super harmonic. Look what Akon did in the American market and in Africa, where his resonating voice is very, very common. Believe it. Go explore. I love it all. Good, good vibes.
There is something for everybody.
